The Marketing Benefits of Feather Flags

If you’re a business owner in Los Angeles, feather flags can be a great marketing tool. These marketing tools are also perfect if you’re attending an event as a vendor, as a small local shop, or attending a job fair looking to bring in some recruits. Regardless of your reason, feather flags are a fantastic resource to bring attention to your business or to bring potential customers and/or applicants to your booth. If you’re in need of cheap feather flags for your next event, the team at Guru Printers can help. We proudly serve the Los Angeles area with all of their printing needs. 

What is a Feather Flag?

A feather flag is a type of advertising banner. You often see these on the side of the road when a business is having a liquidation sale, or places such as job fairs, trade shows, craft shows, and other promotional-type events. 

The term “feather flag” stems from this promotional banner’s design, as it’s shaped like a bird’s feather. These are often very tall and slim, making them a great advertising resource for events held in tight spaces. 

What Are Feather Flags Made Of? 

In most cases, feather flags are usually made out of polyester material. Polyester is a popular fabric for printing jobs because it absorbs less moisture than a lot of other products on the market. Since feather flags are often displayed outdoors, this means that they won’t get damaged in a rainstorm as easily as other products, like cotton. Furthermore, polyester fabric is easy to print on, as your image or text won’t be distorted through the printing process. 

Nylon is another popular alternative because it flies well and doesn’t fade easily. Nylon is more budget-friendly than other fabric options as well. However, it doesn’t last as long as polyester when exposed to high wind or extreme sun, meaning it will deteriorate faster than other materials. 

Why Do I Need Feather Flags for My Business? 

First, the most popular reason to use feather flags is for their branding ability. You can customize feather flags with your company’s logo, catchphrase, color scheme, pattern, or another image that you want to be synonymous with your brand. Think of some of the most popular brands in the world; if you saw their feather flag outside their business, would you immediately associate the colors, logo, or pattern with the company’s brand? This shows the power that these feather flags can have on your marketing strategy. 

When it comes to designing your feather flag, you might already have a color scheme and design in mind. If you don’t, don’t worry. The dedicated team at Guru Printers can help. 

The most important thing to remember when customizing a feather flag is that you want it to “pop.” This means using colors and an image that will not only be synonymous with your company’s branding but one that can grab someone’s attention. The best place to start is to use a color scheme that you want to be associated with your company. A good way to do this is by using the Psychology of Color. The Psychology of Color is how different colors evoke specific emotions. For example, blue is often thought to provoke feelings of peace and trust, whereas red evokes feelings of anger and irritation. 

Next, you want to give some thought to your desired layout. As mentioned above, feather flags are tall and slim, so you don’t want to include lengthy words if you can avoid it. Otherwise, it will be difficult to read. If it’s important to include a specific phrase, you can order multiple feather flags to get the job done. 

Why You Need a Vector Image to Print Your Design

If you have a design in mind already, you need to upload it to us as a vector image. A vector graphic can be easily resized without losing any of the image quality. This is important for your feather flag because the image and text will have to be blown up in order to accommodate the size. 

If you don’t have a vector image, our team can help you. 

Available Sizes and Benefits of Using Feather Flags for Your Business or Promotional Event

The average feather flag will be about 12×2.5’ tall. However, this can be customized based on your existing needs. Feather flags can range in size and vary between five and 15 feet tall. 

On average, a feather flag can last anywhere between six and 12 months, depending on how often it is used and exposed to the elements. Furthermore, a feather flag can easily be transported to another location, so you can easily take it from event to event or display them if you get a new office building. 

Feather Flags: Single-Sided vs. Double-Sided

You can have your feathered flag either single-sided or double-sided. If you decide to go with a single-sided flag, the image on the back will be reversed. It also will not be as bright as the front-facing side. Double-sided, on the other hand, will showcase the same design and brightness on both sides of the flag. Double-sided feather flags are made from two different pieces of fabric that contain the image and are sewn together to create a seamless design. While they are a bit more costly than a single-sided one, they are usually more appealing to a customer. 

Contact Guru Printers to Design Your Feather Flag Today

Feather flags can be an invaluable resource for your company’s branding and marketing strategy. If you’re in the market for cheap feather flags for your upcoming event in Los Angeles, CA, contact the team at Guru Printers for help. We can help advise you on the best kind of design and size for your feather flag and produce a quality product that matches your vision. Whether you need just one or a bulk order, we can help. Give us a call today at (213)-371-9412 to get started.

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