Santa Monica Brew Works Joins 200 Breweries to Fund Wildfire Recovery with Special IPA

Craft Beer with a Purpose: Santa Monica Brew Works Supports LA Wildfire Relief

In response to the devastating wildfires that swept through Los Angeles in January, Santa Monica Brew Works has partnered with more than 200 breweries across 25 states and four countries to brew WE LOVE LA, a special wildfire relief beer. The brewery will launch its version of the beer—a Juicy IPA (7.0% ABV) crafted with Citra and Mosaic hops—on Friday, March 7, with proceeds going to the Santa Monica Firefighters Relief Fund and United Way’s Wildfire Response Fund.

“Santa Monica Brew Works is honored to join the craft beer community by participating in the WE LOVE LA initiative to help raise funds and coordinate support for those impacted by the LA wildfires. Said Scott Francis, SMBW Co-Founder, President & CEO. “We will be donating all designated proceeds from the beer to help accelerate our neighbors’ road to recovery.” 

Santa Monica Brew Works’ WE LOVE LA Juicy IPA will be available on draft and in 16-ounce cans to-go at the brewery’s tasting room. The initiative, which brings together breweries from around the world, aims to raise critical funds and rally support for first responders and wildfire victims.

“We are continuously inspired by the courage of first responders and the resilience of our community,” added Francis.

Beer lovers can contribute to wildfire relief efforts by visiting Santa Monica Brew Works’ tasting room and raising a pint of WE LOVE LA Juicy IPA. Every purchase helps fund relief efforts for those who have lost homes, businesses, and livelihoods to the fires.

For more details on the relief efforts and participating breweries, visit We Love LA Beer.

in Dining, News
Related Posts

Santa Monica Council Votes in Support of Park-Centric Future at Airport Site

July 9, 2025

July 9, 2025

The decision followed a contentious meeting with over 140 public speakers and more than 1,000 emails received by the council...

‘Adoptapalooza’ Pet Adoption Festival Returns to Main Street This Weekend

July 9, 2025

July 9, 2025

The free, family-friendly event aims to connect adoptable animals with new owners Green Dog Dental & Veterinary Center will host...

New Agenda Coaching: Changing Lives in LA

July 8, 2025

July 8, 2025

Students Work Toward Applied Success with Executive Function Coaching Services The demands of daily routines and studies sometimes bear weight...

New Playground, Library Services, Tennis Courts and More Coming to Palisades Rec Center 

July 8, 2025

July 8, 2025

Significant improvements are in progress at the Pacific Palisades Recreation Center, with multiple projects advancing Significant improvements are in progress...

Virtual Town Hall to Discuss Proposed Resilient Rebuilding Authority

July 8, 2025

July 8, 2025

The agency, to be run by political appointees, would manage permitting, development, zoning, and funding, modeled after post-disaster recoveries Los...

Big Blue Bus to Raise Fares for First Time in Nearly a Decade

July 8, 2025

July 8, 2025

The fare increase aims to offset rising costs for fuel, utilities, and supplies, according to the agency. The Santa Monica...

Shore Hotel: A Local Destination for Summer Fun

July 8, 2025

July 8, 2025

Bring on all things summer. Walking or biking along Santa Monica Pier, you might find yourself taking a pause at...

Soprano Golda Zahra Returns to BroadStage For a One-Night-Only Musical Celebration

July 7, 2025

July 7, 2025

Hailed as “the rising star of the opera world” by The Hollywood Times, internationally acclaimed soprano Golda Zahra makes her much-anticipated return to BroadStage in...

Committee Granted Authority to Oversee Grants and Donations for Palisades Council

July 7, 2025

July 7, 2025

The Grants Committee is tasked with developing application processes and eligibility standards for PPCC grants and donations The Pacific Palisades...

Anti-Drunk Driving Resolution Introduced as City Council Honors Late Palisades Teen Killed in Crash

July 7, 2025

July 7, 2025

Levi, who was set to attend the University of Virginia this fall, was killed by a drunk driver on May...

(Video) Hundreds of Drones Light up the Sky for Palisades to Celebrate July 4th

July 7, 2025

July 7, 2025

The Event Marked One of the First Large Gatherings Among Palisadians Since the January Wildfires. The Event Marked One of...

Transform Your Life: The Free Virtual ONENESS GLOBAL SUMMIT Debuts July 18-20, 2025

July 7, 2025

July 7, 2025

The ONENESS GLOBAL SUMMIT, a transformative three-day virtual event, is coming, July 18-20, 2025, offering participants worldwide a free opportunity...

New SaMo Bridge Program Refers 56 People in First Month; 37 Connected to Services

July 7, 2025

July 7, 2025

According to city officials, the program is on pace to meet its goal of serving 260 individuals annually Santa Monica’s...

Multi-Family Venice Property on Rare Double Lot Lists at Over $5M

July 7, 2025

July 7, 2025

In total, the four units provide 5,398 square feet of living space A multi-family property located one block from Venice...

Vacant Alphabet Streets Lot Lists for $1.99M After Price Cuts

July 7, 2025

July 7, 2025

The site previously held a 6,001-square-foot residence built in 2018, which included a basement, possibly streamlining the permitting process for...